Webinars & Reports:

Fresh thinking and the latest insights, all in one place.

BIMA Webinars

Leadership. Law. Mental Health. BIMA’s webinars may cover an eclectic range of content, but they all have one thing in common: helping you build a stronger, more capable, better prepared business. Take a look now.

BIMA Hangouts | Innovations for agency growth for 2021

BIMA Hangouts | Innovations for agency growth for 2021

8th April 2021

What?

With client needs evolving at pace during Covid-19, agencies have been forced to innovate. And by pivoting services as well as marketing, selling and managing relationships in new ways, many agencies now find themselves closer to clients than ever before.

BIMA Hangouts | Ecommerce In The Aftermath

BIMA Hangouts | Ecommerce In The Aftermath

24th March 2021

Fresh insight from Mullenlowe Profero looking into online consumer behaviour.

BIMA Hangouts | Demystifying Programmatic

BIMA Hangouts | Demystifying Programmatic

10th February 2021

What?

The conversation around Programmatic advertising is often dominated by platforms and jargon. But with more spend and a broader range of media moving into the realm, what are the real opportunities and challenges?

BIMA Reports

When we and our councils find areas of the industry that warrant greater scrutiny, they produce reports that get the digital (and wider) world talking. From AI to I&D, Immersive to Charities, find them all here.

Immersive Council Guide 2020: Time To Get Involved in The New Reality

Immersive Council Guide 2020: Time To Get Involved in The New Reality

16th February 2021

BIMA’s Immersive Council are proud to present their Immersive Guide for 2020. Now more than ever, the digital industry needs to come up with new and creative ways to engage with audiences, as well as create innovative new experiences that fit into our ever-expanding virtual world.

BIMA Conference 2020: Lessons Learnt

BIMA Conference 2020: Lessons Learnt

16th February 2021

9 keynote speakers. 9 absorbing, challenging and thought-provoking presentations.

BIMA Member Reports

Amongst the BIMA membership you’ll find thought leaders in every facet of digital. So when they produce a new report it’s always worth reading. Read them here.

Seven Ways to Accelerate B2B Digital Transformation
Report

Seven Ways to Accelerate B2B Digital Transformation

Digital Transformation can mean many things for many different businesses. But there will be common threads for companies running across diverse sectors.

Quick Read
How to Scale AI: From Proof of Concept to Production
Report

How to Scale AI: From Proof of Concept to Production

This guide is designed to be consumed by anyone with an interest in making sense of data and accelerating its use.

8 min read
Trends Report: New Ways to Play
Report

Trends Report: New Ways to Play

PRELOADED is a BAFTA-winning games studio working in XR, connected play and geospatial technologies.

Find out how the immersive landscape is reshaping the possibility space for kids' play, in PRELOADED's latest New Play Space report. 

Quick Read

Industry Resources

We wanted to create a hub that gives you access to all the latest thinking, not just that driven by BIMA or our members. So to complete the picture, here’s what the wider industry is talking about.

The Marketer's Playbook to Drive your Digital Strategy in 2021
Report

The Marketer's Playbook to Drive your Digital Strategy in 2021

Quick Read
6 Priorities for Digital Decision-Makers in 2021
Report

6 Priorities for Digital Decision-Makers in 2021

12 min read
Digital Marketing and Accessibility: The Modern Marketer’s Handbook
Report

Digital Marketing and Accessibility: The Modern Marketer’s Handbook

Quick Read
The 7 Phases of a Website Redesign
Report

The 7 Phases of a Website Redesign

Quick Read