Webinars & Reports:

Fresh thinking and the latest insights, all in one place.

BIMA Webinars

Leadership. Law. Mental Health. BIMA’s webinars may cover an eclectic range of content, but they all have one thing in common: helping you build a stronger, more capable, better prepared business. Take a look now.

BIMA Innovator's Guide

BIMA Innovator's Guide

21st February 2024

Welcome to BIMA Innovation Council's Innovator's Guide.

BIMA x Base Creative | Unlocking the Power of Social Media Storytelling

BIMA x Base Creative | Unlocking the Power of Social Media Storytelling

20th February 2024

Your content isn’t boring. You’re just communicating your content in a boring way.

Storytelling has the power to transform your content, imbuing it with emotional resonance to drive your audience to take action. But there’s a major problem. We all know that storytelling is important, but worry that we have to pay out millions for a fancy story-based ad campaign, or learn to become master storytellers ourselves.

The answer is here.

BIMA x HeyFlow | Male Allyship in Digital & Tech Survey

BIMA x HeyFlow | Male Allyship in Digital & Tech Survey

19th February 2024

In November 2023, HeyFlow launched a male allyship survey with digital & tech member association and community BIMA to find out how knowledgeable and comfortable male leaders in digital are about reproductive health, that is creating barriers for women in the workplace.

BIMA Reports

When we and our councils find areas of the industry that warrant greater scrutiny, they produce reports that get the digital (and wider) world talking. From AI to I&D, Immersive to Charities, find them all here.

BIMA Innovator's Guide

BIMA Innovator's Guide

21st February 2024

Welcome to BIMA Innovation Council's Innovator's Guide.

BIMA x HeyFlow | Male Allyship in Digital & Tech Survey

BIMA x HeyFlow | Male Allyship in Digital & Tech Survey

19th February 2024

In November 2023, HeyFlow launched a male allyship survey with digital & tech member association and community BIMA to find out how knowledgeable and comfortable male leaders in digital are about reproductive health, that is creating barriers for women in the workplace.

BIMA Member Reports

Amongst the BIMA membership you’ll find thought leaders in every facet of digital. So when they produce a new report it’s always worth reading. Read them here.

Why are businesses struggling to retain their employees
Report

Why are businesses struggling to retain their employees

Despite a cost-of-living crisis, rampant inflation and news of sweeping tech layoffs, many businesses are still struggling to both recruit and retain employees. Whilst much noise has been made about the talent shortage, the retention of current employees often gets forgotten about in the mad dash to hire new talent. But this is a huge oversight.

Has hybrid had its day?
Report

Has hybrid had its day?

For the past couple of years, the world of work has been in constant flux. When the COVID-19 pandemic hit in March 2020, we had to switch how we worked overnight. Home offices were erected on kitchen tables, in the corners of cramped bedrooms, and everywhere in between. And for a large portion of the following year and a half, that is how things remained.

Private Healthcare Report 2022: Great Outcomes Through Digital Transformation
Report

Private Healthcare Report 2022: Great Outcomes Through Digital Transformation

Leading up to the Covid-19 pandemic, the adoption of emerging digital technologies in the healthcare sector was muted. But the challenge of delivering private healthcare during a time of social distancing and remote working led to the rapid implementation of new digital tools, ecosystems and approaches to every level of care delivery.

Industry Resources

We wanted to create a hub that gives you access to all the latest thinking, not just that driven by BIMA or our members. So to complete the picture, here’s what the wider industry is talking about.

More Better Leads Forever (Part 4) - The Relationship Between Sales and Marketing
Report

More Better Leads Forever (Part 4) - The Relationship Between Sales and Marketing

13 min read
The State of B2B Customer Journey Maturity
Report

The State of B2B Customer Journey Maturity

34 min read
More Better Leads Forever (Part 3) - Increasing relevance in content distribution
Report

More Better Leads Forever (Part 3) - Increasing relevance in content distribution

11 min read
More Better Leads Forever (Part 2) - Content strategy
Report

More Better Leads Forever (Part 2) - Content strategy

11 min read
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