Webinars & Reports:

Fresh thinking and the latest insights, all in one place.

BIMA Webinars

Leadership. Law. Mental Health. BIMA’s webinars may cover an eclectic range of content, but they all have one thing in common: helping you build a stronger, more capable, better prepared business. Take a look now.

BIMA Hangouts | Ecommerce In The Aftermath

BIMA Hangouts | Ecommerce In The Aftermath

24th March 2021

Fresh insight from Mullenlowe Profero looking into online consumer behaviour.

BIMA Hangouts | Demystifying Programmatic

BIMA Hangouts | Demystifying Programmatic

10th February 2021

What?

The conversation around Programmatic advertising is often dominated by platforms and jargon. But with more spend and a broader range of media moving into the realm, what are the real opportunities and challenges?

BIMA Hangouts | Protecting Mental Health in a Crisis Vol 3.0

BIMA Hangouts | Protecting Mental Health in a Crisis Vol 3.0

27th January 2021

What?

This week, as lockdown 3 starts to take its toll, we'll share advice and tips on how can you protect your own and your team’s mental health.

BIMA Reports

When we and our councils find areas of the industry that warrant greater scrutiny, they produce reports that get the digital (and wider) world talking. From AI to I&D, Immersive to Charities, find them all here.

Immersive Council Guide 2020: Time To Get Involved in The New Reality

Immersive Council Guide 2020: Time To Get Involved in The New Reality

16th February 2021

BIMA’s Immersive Council are proud to present their Immersive Guide for 2020. Now more than ever, the digital industry needs to come up with new and creative ways to engage with audiences, as well as create innovative new experiences that fit into our ever-expanding virtual world.

BIMA Conference 2020: Lessons Learnt

BIMA Conference 2020: Lessons Learnt

16th February 2021

9 keynote speakers. 9 absorbing, challenging and thought-provoking presentations.

BIMA Member Reports

Amongst the BIMA membership you’ll find thought leaders in every facet of digital. So when they produce a new report it’s always worth reading. Read them here.

How to Scale AI: From Proof of Concept to Production
Report

How to Scale AI: From Proof of Concept to Production

While the vast majority of companies are aware of the possible benefits of integrating AI applications to their products and internal business processes, few are succeeding to do this at scale and see returns on investment. Those that are stand to achieve a severe competitive advantage.

8 min read
Trends Report: New Ways to Play
Report

Trends Report: New Ways to Play

PRELOADED is a BAFTA-winning games studio working in XR, connected play and geospatial technologies.

Find out how the immersive landscape is reshaping the possibility space for kids' play, in PRELOADED's latest New Play Space report. 

Quick Read
How Agencies Can Help Brands Deliver Cutting-Edge Digital Experiences
Report

How Agencies Can Help Brands Deliver Cutting-Edge Digital Experiences

For brands to succeed these days, they won’t just be doing content marketing, and they won’t just be creating websites. They’ll be serving customers throughout their entire lifecycle. Digital experiences help brands capture greater revenue by driving preference, increasing customer loyalty, and enabling higher pricing.

22 min read

Industry Resources

We wanted to create a hub that gives you access to all the latest thinking, not just that driven by BIMA or our members. So to complete the picture, here’s what the wider industry is talking about.

State of Conversation 2021
Report

State of Conversation 2021

36 min read
5 Elements of Modern Digital Marketing You Need to Master
Report

5 Elements of Modern Digital Marketing You Need to Master

24 min read
Your Guide to Building a B2B eCommerce Strategy
Report

Your Guide to Building a B2B eCommerce Strategy

Quick Read
The Wine Distributor's Guide to Building an Omnichannel Ecommerce Strategy
Report

The Wine Distributor's Guide to Building an Omnichannel Ecommerce Strategy

9 min read