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Industry Reports:

Bringing you the latest research from our industry partners.

Industry resources

We wanted to create a hub that gives you access to all the latest thinking, not just that driven by BIMA or our members. So to complete the picture, here’s what the wider industry is talking about.

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The State of B2B Customer Journey Maturity
Report

The State of B2B Customer Journey Maturity

34 min read
The Retail Paradigm Part 2: How Brands are Investing in the Future of Shopping
Report

The Retail Paradigm Part 2: How Brands are Investing in the Future of Shopping

Quick Read
The Retail Paradigm Part 1: The Evolution of Consumer Shopping
Report

The Retail Paradigm Part 1: The Evolution of Consumer Shopping

25 min read
From Digital Transformation to Digital Evolution: Survival of the Quickest
Report

From Digital Transformation to Digital Evolution: Survival of the Quickest

35 min read
Six Steps to a Successful Ecosystem
Report

Six Steps to a Successful Ecosystem

35 min read
Customer Review Study: Understanding Key Drivers of Sentiment
Report

Customer Review Study: Understanding Key Drivers of Sentiment

25 min read
Financial Services Marketing Trends and Priorities 2022
Report

Financial Services Marketing Trends and Priorities 2022

29 min read
The Value of Ratings and Reviews in Advertising
Report

The Value of Ratings and Reviews in Advertising

19 min read
Content Marketing Maturity Report 2022
Report

Content Marketing Maturity Report 2022

34 min read
Closing the Gap
Report

Closing the Gap

35 min read
PR Technology Vendor Selection Guide
Report

PR Technology Vendor Selection Guide

22 min read
Content Marketing: Moving from Tactics to Strategy
Report

Content Marketing: Moving from Tactics to Strategy

16 min read
E-Signatures 2021: The Fast-Tracking of Secure E-Signing
Report

E-Signatures 2021: The Fast-Tracking of Secure E-Signing

35 min read
How Digital Enrolment Brings Big Business Benefits
Report

How Digital Enrolment Brings Big Business Benefits

28 min read
Digital Asset Management Vendor Selection Guide
Report

Digital Asset Management Vendor Selection Guide

26 min read
2021 Consumer Finance report: How Covid-19 is impacting banking and payments
Report

2021 Consumer Finance report: How Covid-19 is impacting banking and payments

25 min read
Why Ethical Fashion Brands are Future-Proof
Report

Why Ethical Fashion Brands are Future-Proof

36 min read
Omnichannel Marketing Excellence
Report

Omnichannel Marketing Excellence

Quick Read
Seizing the Digital Experience Opportunity: Why the Marketing-IT Partnership is Crucial
Report

Seizing the Digital Experience Opportunity: Why the Marketing-IT Partnership is Crucial

14 min read
Customer data - Marketing's Secret Weapon
Report

Customer data - Marketing's Secret Weapon

21 min read
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