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Engine On-Demand Webinar
#SaveTheNight - How to Build a Purpose Drive Movement | Engine & Jägermister
On-Demand Webinar
On-Demand Webinar

#SaveTheNight - How to Build a Purpose Drive Movement | Engine & Jägermister

The Jägermeister #SaveTheNight campaign was created to help financially support bartenders, artists and makers, a sector that has been decimated by the pandemic.

The platform pays them to provide entertainment through virtual parties and masterclasses, as well as raising much needed funds for the wider community. In this masterclass Engine and Jägermeister share lessons learnt, from how to build an authentic global social movement to ensuring you can move at pace and respond to your audience’s ever changing needs.

Speakers:

Tim Jerg

Head of Global Brand Management

Mast-Jägermeister

Kim Lawrie

Head of Creative Technology

ENGINE

Allan Blair

Head of Strategy

ENGINE