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A New Digital Playbook for CX
On-Demand Webinar
On-Demand Webinar

A New Digital Playbook for CX

2020 was the year that changed the future of customer experiences for good. Often, digital isn’t the primary channel anymore; it’s the only channel. And that places a whole new set of pressures on your content (and the system you use to manage it).

So how do you keep your marketing human? Timely? Secure? And when ‘what customers want’ shifts with every new government announcement, how can brands possibly keep up?

In this roundtable in partnership with Contentful and led by their Director of Content Management Strategy Mark Demeny, we’ll explore how content needs to reshape the customer experience.

Speakers:

Mark Demeny

Director of Content Management Strategy

Contentful

Ross Sleight

Chief Strategy Officer

Somo

Rebecca Bezzina

SVP, Managing Director

R/GA

Sam Kelly

Managing Partner

AKQA

Kaustav Bhattacharya

Chief Technology Officer

Cohaesus

Claire Robinson

Customer Experience Director

Kin + Carta

Eleanor Drew

Associate Director, Content Strategy

EPAM

Andrew Dunbar

General Manager EMEA

Appnovation

Andrew Dunbar

General Manager EMEA

Appnovation