BIMA Report
BIMA Report
Immersive Council Guide 2020: Time To Get Involved in The New Reality
14 Min Read
14 Min Read

Immersive Council Guide 2020: Time To Get Involved in The New Reality

BIMA’s Immersive Council are proud to present their Immersive Guide for 2020. Now more than ever, the digital industry needs to come up with new and creative ways to engage with audiences, as well as create innovative new experiences that fit into our ever-expanding virtual world.

The Immersive Guide showcases a series of curated case studies that highlight interesting applications of immersive technology, as well as defines the core business values they enable. The hope with the guide is that it allows businesses to reflect on how XR can enhance their core business and provide a new reality to take their projects to the next level.

Feel free to read the guide and connect with BIMA’s Immersive Council, share on social and leave us any feedback by dropping an email to

BIMA’s Immersive Council

Chair: Nick Rosa, XR Lead Europe, Accenture

Emma Cooper, Immersive Business Development, CooperativeInnovations

Lauren Dyer, Director Of Strategic Partnerships, Dimensions

Owen Cotterell, Director, Juice Immersive

Scott Shillum, CEO, Vismedia Agency

Jessica Driscoll, Head of Technology – Immersive, Digital Catapult

Albert Millis, Managing Director, Virtual Umbrella

Simeon Quarrie, Founder, VIVIDA

Solomon Rogers, Founder & CEO, REWIND

Phil Stuart, CEO, Preloaded

Tom Burton, Head of Interactive, BBC Studios

Rosh Singh, MD, Unit9

Will Saunders, Chief Creative Officer, StoryFutures