Appnovation On-Demand Webinar
Alpro wanted to get closer to the professional baristas who use its plant-based products, to find new ways to engage with them. Appnovation were the people challenged with doing it.
In this masterclass, explore Appnovation’s journey of audience research, conceptualisation and prototyping that has built www.barista-unfiltered.com, a dedicated platform that’s home to Alpro’s barista community.